About Laura Walsh, Writer
I like to write. Whatever the topic--from basketball shoes and dual-speed hubs, to maternity care, mutual funds, and commercial bagel ovens.So how do I begin to write fresh, engaging copy about bagel ovens? By getting into the mindset of the bagel baker:
“What if I could bake twice the bagels in half the time?”
“What if every bagel I baked tasted better?”
Before I know it, I’m getting pretty excited about bagel ovens myself. And that’s the key to writing copy that keeps ‘em reading ‘til the end.
